Author: Lisa Benavides

  • You Don’t Know, What You Don’t Know

    You Don’t Know, What You Don’t Know

    The excerpt is form an article first published at https://pushroi.com on October 25, 2022. The job listing I saw was for a CMO of a growing beauty brand. The job listing gave me pause, and not in a good way. The first major eyebrow raising line is, “you will be asked to complete PROCTORED assessments in the […]

  • Create A Marketing Plan [Video]

    Create A Marketing Plan [Video]

    Budgets inventory the resources available to reach a goal. Goals on the other hand give a place to aim. To quote Zig Ziglar, “If you aim at nothing, you will hit it every time.” Goals dictate actions, and actions dictate outcomes. Consider how you would train if you wanted to run a marathon versus if […]

  • Spring Free EV Video

  • Entrepreneurship Addiction Can Go Wrong

    Entrepreneurship Addiction Can Go Wrong

    Anecdotally some have drawn parallels between entrepreneurs and those with substance use disorders for a very long time. Entrepreneurial Addiction led to a blog post and video written to the ghost of one man’s friend. That article and video compared Entrepreneurial addiction to drug addiction. The comparison may be supported by research. In a paper titled “Habitual […]

  • Unique Retreat Ideas For Companies

    As the world is coming back online, and people are resuming normal work, even those managing remote teams are looking for ways to get everyone together. Here the folks over at Help Scout created a great list of unique retreat ideas. If with Covid-19 somewhat in the rear view mirror you’re looking to plan out […]

  • 7 YouTube Stats & Fun Facts

    7 YouTube Stats & Fun Facts

    Since 2005 YouTube has been an incredibly popular video streaming service. Even with competition from the likes of Facebook, and TikTok, the platform is unquestionably one of the top social networks. YouTube Was Founded In February 2005 Three former PayPal employees, Steve Chen, Chad Hurley, and Jawed Karim, registered the company in February 2005 and […]

  • Elon Musk Sells Billions of Dollars in Tesla Stock Ahead of Twitter Purchase

    Elon Musk Sells Billions of Dollars in Tesla Stock Ahead of Twitter Purchase

    Elon Musk needs to find $21 billion in cash to complete his purchase of Twitter. The remainder of the $44 billion deal is being financed with debt and a margin loan. According to multiple news sources. So on Thursday, Musk sold a portion of his stock in Tesla, around $4 billion of it per forms […]

  • Coffeezilla Publishes A Brutal Take Down Of SafeMoon Cryptocurrency

    Coffeezilla Publishes A Brutal Take Down Of SafeMoon Cryptocurrency

    Coffeezilla claims to have uncovered the addresses of wallets belonging to SAFEMOON’s founder Kyle Nagy, and CEO John Karony. And alleges that Nagy siphoned SAFEMOON tokens from the liquidity pool, while Karony, intercepted tokens before they could reach the pool. All this despite SAFEMOON’s claims of a Locked liquidity pool. For context, a liquidity pool […]

  • Best Virtual Team Building Companies

    Best Virtual Team Building Companies

    Moniker Partners Moniker Partners started as a company that planned corporate retreats and, like other corporate retreat planners, shifted towards virtual events at the start of the Covid-19 pandemic. The company offers a variety of the best virtual escape rooms, that can accommodate large teams. teambuilding teambuilding is known for team building events for virtual, hybrid and in-person […]

  • TikTok Surpasses Google: What That Means For Marketing

    TikTok Surpasses Google: What That Means For Marketing

    A few years ago, TikTok was largely viewed as an annoyance. A platform, only disruptive in the sense that its watermark was popping up on Twitter and Instagram. But now, it surpasses Google as the most popular website of the year. Google is a search engine but was never a search company, search gets eyeballs, but […]