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Contract breaches, corporate malfeasance and NDA’s
Startup culture is strange, full of many litigious assholes who send out NDA’s to ask for your help. The problem is contracts are only as strong as the ability to enforce them. One ad agency founder wrote about his experience with a startup Called Spring Free EV founded by a VC named Sunil Paul. The startup negotiated […]
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UX and SEO Agree, Keeping Things Simple Makes For A Good Website.
All those cool widgets and embeds you like because they make your site “better”. You know the chatbox, Yelp reviews carousel, the fly-in Instagram imbed that looks like a 90s PowerPoint slide, that neat jQuery-driven social share widget &c, those are making your site slow, and that’s bad for both UX and SEO. It doesn’t […]
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Best Virtual Team Building Companies
Moniker Partners Moniker Partners started as a company that planned corporate retreats and, like other corporate retreat planners, shifted towards virtual events at the start of the Covid-19 pandemic. The company offers a variety of the best virtual escape rooms, that can accommodate large teams. teambuilding teambuilding is known for team building events for virtual, hybrid and in-person […]
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TikTok Surpasses Google: What That Means For Marketing
A few years ago, TikTok was largely viewed as an annoyance. A platform, only disruptive in the sense that its watermark was popping up on Twitter and Instagram. But now, it surpasses Google as the most popular website of the year. Google is a search engine but was never a search company, search gets eyeballs, but […]
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Keep work parties virtual this year.
The holidays are upon us, and for those who work in offices, we have the possibility of holiday parties. Work parties are frequently considered a significant piece of office culture. Bosses can regularly feel they must host gatherings for their workers from time to time, trying to show appreciation and urge coworkers to get to […]
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Zoom wins the decade so far.
We are now two years into the 2020s and the only clear winner is Zoom. Zoom Video Communications, Inc. has crushing it, even if things are slowing down a bit. The company’s utility isn’t going to fade completely. Companies who planed cooperate retreats made a hard pivot to events and activities on Zoom. And while Zoom […]
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Difference Between SEO and PPC: Is PPC Replacing SEO
When people talk about SEO, they mean Google most of the time. Yes, other search engines exist, and people do want to optimize on YouTube, Amazon, and no one turns down high rankings on Bing. But Google is the core of the game for SEO. And Google at this point mostly drives to Google, things […]
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The Old Is New Again, QR Codes, Netflix, And Vimeo
The old is new again, or so it feels. Today I learned that Netflix is testing real-time programming in France. To be clear the streaming company isn’t getting into live programming, they are testing a linear experience that sounds just like a broadcast or cable channel that plays the same prerecorded content to everyone at […]
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Adding AI To Everything! Marketing Spin, but it seems to be working.
AI is not so much a tech buzzword, most of the people who work in AI know AI is not particularly sophisticated at the moment. But between the media, and the marketing hype around AI, I feel safe in saying AI is the new IoT. We will now have AI toasters and hairbrushes, IoT hairbrush […]
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Search Engine Optimization Is Harder If Companies Change The Rules
Many marketers who do SEO think mainly of Google, and sometimes Bing. But the reality is that any platforms with search have people who try to optimize for a better result. People work hard to try to rank on search engines like YouTube, Amazon and the Apple App Store. It’s not just optimizing performance based […]